Based on the extant literature on the cultural/subcultural differences in socialization goals and parental practices in the childrearing process, this study compares Chin[...]

Acculturation refers to changes in cultural attitudes, values, and behaviors that take place as a result of continuous direct or indirect contacts of groups having differ[...]

Children's purchase influence (CPI) is an important factor in understanding family consumption behavior. The present study investigated the effects of cultural adaptation[...]

The paper examines how parental style affects consumer socialization in a cross-national context, focusing on family communication orientation, adolescents' use of influe[...]

This study aims to generate insights into the mechanisms through which parental style influences adolescent consumer socialization. Toward this end, it examines two alter[...]