Advances in information technologies enable firms to collect detailed consumer data and target individual consumers with tailored ads. Consumer data are among the most va[...]

Product sales via sponsored keyword advertising on search engines rely on an effective selection of keywords that describe the offerings. In this study, we consider both [...]

When an innovative product is introduced into the market, consumers are often uncertain about the product value. Over time they may learn the value of product. This paper[...]

As organizations increasingly deploy Inter-organizational Information Systems (IOS), the interdependent security risk they add is a problem affecting market efficiency. C[...]

The interdependency of information security risks often induces firms to invest inefficiently in information technology security management. Cyberinsurance has been propo[...]

Price dispersion of a homogeneous product reflects market efficiency and has significant implications on sellers' pricing strategies. Two different perspectives, the supp[...]

This paper studies an outsourcing problem where two service providers (suppliers) compete for the service contract from a client. The suppliers face uncertain cost for pr[...]

Firms face significant risk when they adopt digital supply chain systems to transact and coordinate with their partners. Drawn upon modular systems theory, this study pro[...]

Individual targeting, a marketing strategy that firms target individual consumers with tailored offers, is currently a widespread practice. Customer data intermediaries ([...]

Rich-media, pictures, and videos, are becoming an increasingly important aspect of online social networks. Unlike social networks, where users are connected primarily bec[...]

Miscalibration, the failure to accurately evaluate one's own work relative to others' evaluation, is a common concern in social systems of knowledge creation where partic[...]