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At the beginning of the twentieth century, new homeowners turned away from the local architect and builder in favor of turning catalog pages to buy their dream mail-order kit home. While the kit homes sold by Sears, Roebuck and Company are the most well-known, Sears was neither the only company nor the first to sell mail-order house kits. Operating from 1906 to 1981, the Aladdin Company was both the first and the longest operating mail-order home catalog business. This brief explores the method of Aladdin construction, pinpoints known locations of select Aladdin homes, and analyzes how to identify an Aladdin home using historic catalog images. Key concepts discussed include Aladdin magic kit houses, mail-order kit homes, American domestic architecture, the impact of industrialization on the built environment, DIY, and vernacular architecture.

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